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Tag Archives: Social Media optimization

With Facebook Insights Comes Social Media Enjoyment

With Facebook Insights Comes Social Media Enjoyment

With so much variety whilst consuming digital media and so little time browsing through it all, we really should gain insight into who we are communicating with. If you have a facebook page and no “guru” running it for you, then you should utilise the tools available. If you receive a weekly email from facebook [...]

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Top 3 social networks to market yourself on in South AfricaTop 3 social networks to market yourself on in South Africa

Top 3 social networks to market yourself on in South AfricaTop 3 social networks to market yourself on in South Africa

Entrepreneurs are always being spread to thin having to do all the work in the business. So with this in mind I though your would like to know the top three social networks that should give you the best return on your marketing effort online.
Facebook
Only because everyone is on Facebook. This is a great network [...]

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How big is the network on Linkedin in South Africa?

How big is the network on Linkedin in South Africa?

It has been ages since my last post to Ideate and to be honest I have missed it. I left things off with two articles on Linkedin that looked at why you should and how you can start networking.
Since the we have been doing some research into Linkedin usership in South Africa and found 600 [...]

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Start Networking on Linkedin

Start Networking on Linkedin

Linkedin has over 600 000 users in South Africa and over 30% of those people are in management positions or higher.
Mike is the CEO of DigitLab, a digital marketing and social media agency, as well as Keynote Speaker and Social Media Coach at TomorrowToday. An internet strategy consultant by day, and blogger by night [...]

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Social Media: Show me the money!

Social Media: Show me the money!

Jerry Maguire screams “SHOW ME THE MONEY” into the telephone to convince his client that he is committed to making him more money. Its a great scene by Cuba Gooding Jr. and Tom Cruise and is worth watching. If you need a little reminder then check this out.
[youtube width="425" height="250"]http://www.youtube.com/watch?v=OaiSHcHM0PA[/youtube]
Cuba Gooding Jr. basically chose to [...]

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The missing link in web development and design

The missing link in web development and design

I would like to share with you three strategic components of internet strategy that are so often overlooked in the development process. These components are simple but effective questions that will help you to present yourself online in a better light. They will also give you clear litmus test to measure the success of your online presence.

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SEO or SMO? Or Why Not Both?

SEO or SMO? Or Why Not Both?

Social Media Optimization, or SMO, has only started attracting attention in the past few years as the use of social networking sites boomed. With this new acclaimed popularity, lots of questions have started popping up about the relationship between SEO and SMO.
Yolandi Janse van Rensburg writes about social media, marketing, life and, of course, cars. [...]

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