Tag Archives: ORM
1 Min. With A Superhero: ORM Expert Tim Shier
We caught up with Tim Shier, the Managing Director of BrandsEye, one of a handful of South African companies lighting up the tech segment. Brandseye assists companies to monitor and manage their online reputation by tracking and measuring key words and phrases relating to their brand. Brandseye is being used by small, medium and big [...]
Online Reputation Management: What is it, and why should you care?
Last night The Killers played at Val de Vie farm near Paarl. The concert, according to some guys at work with me, rocked the house, but the big point of discussion was the parking debacle that cast a dark cloud over the event.
Check this out from the Twitter stream a few minutes ago:
(Click here to [...]
Business Lingo Explained – ORM
Online reputation management, or ORM, has recently become quite a topic of conversation. It can easily be defined as the process of “measuring, monitoring and shaping conversations about your brand”, online. Quirk eMarketing explains this really good which involves a three step process:
Yolandi Janse van Rensburg writes about social media, marketing, life and, of course, [...]

