Tag Archives: guerrilla advertising
The Biggest Evidence Bag in SA – The Drive Dry Campaign
I’m a huge fan of guerilla advertising campaigns and I sure think this campaign from Brandhouse was very successful.
Yolandi Janse van Rensburg writes about social media, marketing, life and, of course, cars. We say “of course” because Yolandi is nuts about anything on 4 wheels and runs Autofemme, a blog about cars. Our Ideate [...]
Guerrilla advertising for homeless people
This is a brilliant social experiment / awareness campaign done for a Big Issue-style publication in Germany called Fifty-Fifty. The idea is based on the premise that pedestrians see right through homeless people, and don’t even notice that they’re there.
You’ve got to love how stoked Lutz is when he’s sold out of mags.
Fred Roed is [...]
