Tag Archives: Christmas
South Africa’s Biggest Online Store Publishes 2011 Festive Season Findings
Yesterday we published the DMMA’s survey on ecommerce in South Africa, which produced some surprising results – for example that many consumers still preferred to research their purchases instore before buying them online. This prompted a few of us to wonder why they didn’t just buy them in-store right then… but that’s just us. So, [...]
The Entrepreneur’s Guide To Surviving Christmas 2011
As a small business owner it has become all important to begin planning as early as possible to survive the pending holiday season. Already we have seen shops and centers redecorating in green trees, holly and sparkly stars. They have also started playing carols at airports and the waterfront.
How do we plan to cope [...]
What to buy your customer for Christmas
Every year we are faced with some challenging prospects of what to buy our clients to boost their loyalty and show our appreciation for all their money throughout the year. The changing economy has clearly changed the type of gifts people are looking at this year. Here are some examples of what you can expect:
Bruce [...]
The effect of the recession on Christmas spending
For retailers this time of year is a major source of income, often floating the business for the rest of the year. With consumer spending down, what can be done to maintain profitability? Try using Google Insights as free market research.
For example, have a look at the historical searches for the phrase “homemade Christmas gifts”:
Notice [...]
