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Tag Archives: Cape Town

1 Min. With A Superhero: ORM Expert Tim Shier

1 Min. With A Superhero: ORM Expert Tim Shier

We caught up with Tim Shier, the Managing Director of BrandsEye, one of a handful of South African companies lighting up the tech segment. Brandseye assists companies to monitor and manage their online reputation by tracking and measuring key words and phrases relating to their brand. Brandseye is being used by small, medium and big [...]

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Tomorrow’s Artisan: Building With Clicks Not Bricks

Tomorrow’s Artisan: Building With Clicks Not Bricks

Before Web 2.0, high school graduates would either enter into tertiary education or take up an artisan trade. Today, with the innovations of social media, apps and content management platforms like WordPress, school leavers can find jobs building the world around them, not with bricks and cement, but out of clicks and content.
Six South African [...]

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World Design Capital 2014, The Countdown Begins!

World Design Capital 2014, The Countdown Begins!

By now, we’re all feeling the yellow buzz, and it’s not only the delicious summer sun sneak previews we’ve been catching over the weekend… Cape Town’s bid for World Design Capital 2014 and the announcement of the winning City is happening next Wednesday, the 26th of October at 7am.
Just to recap – The World Design Capital [...]

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4 Digital Strategy Tips For Marketing Managers

4 Digital Strategy Tips For Marketing Managers

Digital Marketing is the fastest growing category within marketing. Its emergence and acceptance has appeared faster than any other marketing channel in history. It would be silly for any Marketing Manager to ignore its importance within a business’ strategy.
However, what if there is a current culture that deters you from applying the necessary changes? [...]

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South Africa A Risky But Worthwhile Investment: Two UK Entrepreneurs Speak Out

South Africa A Risky But Worthwhile Investment: Two UK Entrepreneurs Speak Out

Dan Bowyer is a serial entrepreneur who has successfully built two tech / IT businesses in England before casting his eye on Africa’s shores. Neal Gandhi set up and sold his first business in his early twenties, wrote a book and is now looking towards Cape Town for his next venture. These two dynamic individuals [...]

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How To Be A Copywriter

How To Be A Copywriter

We at Ideate believe that copywriting is one of the most important skills an aspiring entrepreneur needs to learn. These days, in order to remain relevant you need to be able to express yourself in so many channels that require copy skills. This communication takes the form of press releases, blog posts, presentations, proposals, advertising, [...]

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Catch The Yellow Fever: Calling All Capetonians To Support The City.

Catch The Yellow Fever: Calling All Capetonians To Support The City.

In case you’ve been living under a rock, Cape Town has been nominated as a finalist in its bid to become the World Design Capital. The Mother City is competing against Dublin and Bilbao for the honour.
In case you’re wondering, this is a big deal. It means a greater awareness in the creative community; [...]

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The e-Skills Gap Is A Looming Problem For South Africa

The e-Skills Gap Is A Looming Problem For South Africa

With some extremely challenging job creation targets set for 2020, there is a heavy emphasis being placed on the corporate sector. Ideate believes the GROW Academy provides a solution to a barrier impeding job creation and industry growth – the lack of information workers.
Dr Bandile Hadebe of the Dept of Communications said in a recent [...]

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Cape Town selected to host world-wide event

Cape Town selected to host world-wide event

At Ideate, we love to get down and boogie every once in a while. In September, Cape Town’s Fez club is hosting “The Global Party”, which looks to be an event of truly epic vision. The brain child (at least according to PR firm Atmosphere) of philanthropists Lord Stanley Fink and Sir David Johnstone, it [...]

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Google Comes On Board For Online Retailing Conference Cape Town

Google Comes On Board For Online Retailing Conference Cape Town

Online giant Google will be represented at the Online Retailing Conference by Google’s Country Manager Luke McKend.

Google’s participation is another boost to this exciting event that already fields some of South Africa’s top digital minds. The speaker rostrum will be focusing on both overall trends for etailing, as well as the more practical side of [...]

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