Archive for 'Interviews'
1 Min. With A Superhero: James And Neil, Co-Founders of My Destination
James Street and Neil Waller are the Co-Founders of My Destination. I had the opportunity to chat to the two founders about their company, social media and the economic downturn.
Established in 2006, My Destination is a start-up business that’s grown on a shoe string budget, out of the university dorms of their two Co-Founders, [...]
1 Min. With A Superhero: Cheryl Nesbitt, Founder Of Africa’s Biggest Cooking School
For those of you who don’t know who Cheryl Nesbitt is, this interview should make illuminating reading. I have fond memories of sitting in Cheryl’s Cape Town living room back in the first days of Capsicum Cooking School, brainstorming her marketing strategy. Even back then it was apparent that Cheryl’s drive, determination and attention to [...]
1 Min. With A Superhero: Styli Charalambous, CEO of Daily Maverick
We’re fortunate to have Styli from Daily Maverick in the Ideate house this morning. Styli Charalambous is the CEO of the most daring online publication in South Africa at the moment, with an extraordinary rise to prominence since it launched just over a year ago. Fresh from winning a host of Bookmarks awards recently, Styli [...]
1 Min. With A Superhero: Martin Feinstein on Cape Town Entrepreneur Week
Today we’re very privileged to be chatting to Martin Feinstein, a passionate advocate for entrepreneurship in South Africa. Martin is a Director at the Small Enterprise Development Agency (SEDA) and we thought it’d only be right to enquire about the upcoming Cape Town Entrepreneurship Week and what good things we can expect.
Martin – Tell [...]
1 Min. With A Superhero: Thomas Kolster on ‘Goodvertising’
Today we’re talking to Thomas Kolster, who recently popped into South Africa from Copenhagen, Denmark. Thomas is a Danish advertising consultant and author of the upcoming book ‘The Bible of Goodvertising’. He talks about how to move from commitments to powerful, engaging communication that changes the world for the better.
Thomas explain the concept of [...]
1 Min. With A Superhero: Gareth Cliff
After last week’s review of his book “On Everything” we managed to corner 5fm morning show host Gareth Cliff in between his jam-packed schedule of deejaying, tweeting, idol-judging and general hooliganism for a quick interview.
Gareth, at Ideate we’ve seen firsthand your ability to generate attention. For example, when we published your ‘letter to government’ [...]
1 Min. With A Superhero: Direct Marketing Expert Warren Moss
I managed to catch up with Warren Moss, the founder of South African direct marketing firm Dermographica. Having set up numerous database-driven campaigns through my own agency, I knew that direct marketing has come in for a bit of flack over the years. Despite the fact that it is a highly effective means of communication, [...]
1 Min. With A Superhero: ORM Expert Tim Shier
We caught up with Tim Shier, the Managing Director of BrandsEye, one of a handful of South African companies lighting up the tech segment. Brandseye assists companies to monitor and manage their online reputation by tracking and measuring key words and phrases relating to their brand. Brandseye is being used by small, medium and big [...]
What Makes An Entrepreneur Successful?
According to Denvor Phokaners, CEO of Enterprise Development Essentials, entrepreneurs are born with certain characteristics that are conducive to them surviving as entrepreneurs. They have the inherent ingredients to keep them determined and focused. It takes a push in the right environment and an opportunity in which to develop and learn certain skills.
“A good [...]
1 Min. With A Superhero: SEO Expert Rafiq Phillips
Ideate managed to catch up with SEO superstar, MIH tech-wizard and WebAddict Rafiq Phillips to chat about technology, tips and techniques South African entrepreneurs can employ in their own websites.
Rafiq, thanks for chatting to us at Ideate. You’ve been featured in numerous magazines, blog forums and interviews – hell, you’ve even been on Carte [...]
