Archive for 'General'
2012 Responsible Drinking Media Awards Launches
brandhouse, one of South Africa’s leading alcohol beverage companies, officially launched their new 2012 campaign today. In its second year running, these awards recognise journalistic efforts in supporting, promoting and contributing to the Responsible Drinking agenda and ultimately to helping change consumer behaviour.
Gerald Mahinda, MD of brandhouse says, “brandhouse is deeply committed to responsible drinking [...]
Book Review: Bill Clinton ‘Back To Work’
Despite Clinton’s obvious human flaws, he’s shown a remarkable ability to thread his way through politics and public opinion with deft subtlety. This book proves he’s a smart guy – really smart – and if you want a lucid peek into the debate raging within United States politics, you’ll do worse than a light canter [...]
PayU Opens Up New Markets For South African Online Businesses
South African online payment service provider, PayU, today announced a partnership that enables online businesses to accept Ukash as an additional online payment method.
“Customers who do not have credit cards want to enjoy the cost saving and convenience of shopping online. Our partnership with Ukash enables online businesses to service cash customers who previously [...]
New Executive Committee For The Digital Media And Marketing Association
Members of the Digital Media and Marketing Association (DMMA) voted for their new executive committee at the AGM held on the 19th of January 2012.
The eight member executive committee (Exco) will once again be chaired by Nikki Cockcroft (Woolworths Online) who also holds the position of the Head of Bookmarks, the DMMA’s digital industry [...]
Heyneke Meyer: Can He Fix South African Rugby?
Regular readers will know that the authors of Ideate are sports fans. The big rugby news of the weekend was that Heyneke Meyer will be the new Springbok coach after a Special General Meeting of the South African Rugby Union (SARU) ratified his proposed appointment in Cape Town on Friday. Why’s this such big news? [...]
Five Steps To A Viral Mobile Campaign – Step 3: Achieving Viral Reach on Mobile
Step number three: Don’t play it safe
When we receive a brief and the client wants to achieve viral reach we know that the one sure way to tell if we are doing our job is if the client has that look in their eyes that says they’re scared. It’s rare for the client to move [...]
BRICS Africa Export Import Forum: Another ‘First’ For Saitex
The vast, largely untapped potential for BRICS intra Africa trade is to receive a major boost, through the newly-launched BRICS Africa Export Import Forum, which will run alongside the Southern African International Trade Exhibition (SAITEX), taking place from 15 to 17July 2012 at Gallagher Convention Centre, Midrand.
The BRICS Africa Export Import Forum is the only [...]
South Africans Mean Business With E-Commerce
A recent PayU survey reveals that 75% of respondents believe online shopping is the way of the future. There is no doubt that online shopping is booming in South Africa. Results of a recent News24 online survey conducted by PayU, a South African online and mobile payment service provider, support findings from a World Wide Worx [...]
UCT Graduate School of Business Rated Top In Africa, Again
South Africa is making its mark on business education internationally, with the UCT Graduate School of Business being rated as the best in Africa and the Middle East, with two other South African universities in the top five.
In the latest QS Global 200 Business Schools Report, which rates schools from around the world based on [...]
4 Ways Cloud Computing Will Revolutionise Small Business
“Cloud computing” is a technical term for something that most internet users are already familiar with and using on a daily basis. Basically, it means computing services and tools are housed on the internet (in the cloud) rather than locally on physical hardware. It’s a revolutionary idea because everything is stored and processed on the [...]
