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What Business Folk are Reading Right Now – Louis Jv Rensburg

What Business Folk are Reading Right Now – Louis Jv Rensburg

I have been hearing the name ‘Viral Loop‘ going around a lot these days and so I asked Louis Janse van Rensburg from World Wide Creative to tell us a little bit more about the book and what he thought of it.
Yolandi Janse van Rensburg writes about social media, marketing, life and, of course, cars. [...]

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What’s Hot on Twitter Right Now? – iPad

What’s Hot on Twitter Right Now? – iPad

Everyone on Twitter has been raving about the iPad. People are still asking what it is. Well here’s a quick explanation of this little new innovation from Apple.
Here’s an easy way to explain it:
Yolandi Janse van Rensburg writes about social media, marketing, life and, of course, cars. We say “of course” because Yolandi is nuts [...]

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4 Business Stories from Behind Bars

4 Business Stories from Behind Bars

I guess being incarcerated doesn’t automatically turn you into a ‘dead man walking’ but it does make keeping your business a float a bit more tricky. Well, Ian Fortey offered 4 bizarre business ideas to run from prison. He highlights 4 entrepreneurs who turned their 2×2 cells into an office. So, here are Ian’s four [...]

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Introducing Gareth Cotten!

Introducing Gareth Cotten!

We’re happy and excited to introduce our latest contributor to Ideate, Gareth Cotten – our own Finance Coach. Gareth will be supplying us with personal finance and business tips which will cover essential money-management techniques, practical ideas of how to save money; as well as business insights, ideas and suggestions.
Yolandi Janse van Rensburg writes about [...]

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New York Times Charging Readers For Online Content

New York Times Charging Readers For Online Content

America’s most popular newspaper website has now decided that its era of free online journalism is drawing to a close. Now, what does this mean for the consumer and how could it affect the industry? I did some research on what people are saying about this and here’s what they think:
Yolandi Janse van Rensburg writes [...]

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Freelancing – Tips and Tools To Get You Started

Freelancing – Tips and Tools To Get You Started

Charles Hugh Smith recently posted an article on Freelancing and why permantent jobs may not come back in the US. He says that “not only are many of the jobs that have been lost unlikely to come back, but those that do are increasingly likely to be freelance, temporary or contract positions rather than permanent [...]

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10 Tips On Ways Around New Luggage Fees.

10 Tips On Ways Around New Luggage Fees.

In just two years, the US has gone from one airline experimenting with a pay-to-check baggage system, to an industry where paying to check any bag is the new standard. Scott Carmichael on Gadling.com posted an article to show you the ways around having to check a bag. With the 2010 World Cup only a [...]

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What’s Hot on Twitter Right Now? – Ovi Maps

What’s Hot on Twitter Right Now? – Ovi Maps

Nokia is sharing Ovi Maps with the world and everyone is talking about it on Twitter. Ovi Maps is Nokia’s latest version of mapping and navigation software. And Nokia Smartphone owners are getting it for Free!
Yolandi Janse van Rensburg writes about social media, marketing, life and, of course, cars. We say “of course” because Yolandi [...]

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Where 5 Internet Businesses Got Started

Where 5 Internet Businesses Got Started

Ever wondered where Google, Youtube and Facebook got started? Michael Dunlop posted an article on where his favourite top internet businesses were started and I thought to share 5 of these businesses with you. Quite a few of these businesses were started in dorm rooms and bedrooms with just laptop and an idea.
Yolandi Janse van [...]

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Guerilla Marketing: What Makes it so Successful?

Guerilla Marketing: What Makes it so Successful?

What makes guerilla marketing campaign so successful? They are unexpected, unconventional and potentially interactive. The concept of guerrilla marketing was invented as an unconventional system of promotions that relies on time, energy and imagination rather than a big marketing budget rather than a big marketing budget. What it is big on is creativity. Consumers are usually targeted in unexpected places. Guerilla [...]

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