Archive by Author
The South African national anthem demystified
South Africa is quite possibly one of the few nations in the world whose population largely don’t know how to sing and pronounce their own national anthem. With 2010 coming up, I was delighted to see that some cleaver person (unknown to us) has demystified the anthem and made it really easy to get to [...]
The best client brief ever
Here is a letter from Mick Jagger briefing Andy Warhol for their new hits album cover. It doesn’t get better than this. (via Swissmiss) Shane Dryden is the ‘Maven’ at Ideate. The driving-force of Yuppiechef, Shane loves to write on advertising and innovation. He spots the non-obvious stuff behind the obvious, which seems obvious, but [...]
Why a BlackBerry can change the way you do business
I’ve been a BlackBerry fan for some time now and couldn’t wait to try one out. Thankfully BlackBerry rocked the house and allowed me to review the BlackBerry Bold 9000. So, for the past 3 months I’ve been living the BlackBerry life and I must admit, I’ve really enjoyed it. So why does the BlackBerry [...]
10 of the coolest laptop bags
Has your laptop become an indispensable item in your life and your business? Mine has and I’ve been carrying it around in a boring ‘geek issue’ black laptop bag (you know the one) for sometime now. It’s not cool. There have been rumblings of a hardware upgrade in the office…which could mean a shiny new [...]
10 Unconventional Business Cards…
In the process of redesigning your business card? Here are 10 unique design ideas that may give you some inspiration to push the boundaries and go for something a little more memorable. 1. Cardapult Card See how to make it here. Shane Dryden is the ‘Maven’ at Ideate. The driving-force of Yuppiechef, Shane loves to [...]
Ride a Limousine to your next business meeting
Ok, it’s not quite a limo from One & Only Limousines – but for those of you who would like to ride to your next business meeting in style…here’s the more affordable option. I wonder if it comes in black? Limousine by Wouter Mijland [via] Shane Dryden is the ‘Maven’ at Ideate. The driving-force of [...]
Tyskie: Interactive Ad
The idea of this Ad is to promote Tyskie Beer among young people in a more involving way. they installed “Beer Mug Stickers” behind door handles of restaurants, pubs, shops etc. When people open the door they can easily imagine themselves drinking beer. Nice vibe. [via] Shane Dryden is the ‘Maven’ at Ideate. The driving-force [...]
Lemonade
More than 70,000 advertising professionals have lost their jobs in this “Great Recession.” Lemonade is about what happens when people who were once paid to be creative in advertising are forced to be creative with their own lives. [youtube]http://www.youtube.com/watch?v=wJltcT7DH7g[/youtube] I am amazed at what adversity can bring to the human race – these people seem [...]
The Living Poster Ad
This is what you call a living poster Ad – sure beats the static 2D stuff. I was wondering how long the fish were going to survive in there, but you will notice at the end that the living conditions were all above board. [youtube]http://www.youtube.com/watch?v=Hwxq-CNfQC0[/youtube] Imagine KFC trying to do something like this – cramming [...]
iDog Headphones
My Fox Terrior decided to take a look at the inside of my iPod head plugs. Now we know what the inside looks like . Shane Dryden is the ‘Maven’ at Ideate. The driving-force of Yuppiechef, Shane loves to write on advertising and innovation. He spots the non-obvious stuff behind the obvious, which seems obvious, [...]
