South African Entrepreneurs Thinking BIG: Business ideas, success stories, marketing and innovation

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Bacteria: Nature’s Friend Or Foe?

Bacteria: Nature’s Friend Or Foe?

The potent cleaning ability of the bacterial micro-organism – Bacillus subtilis – was discovered by chance during the Second World War. The German military machine was at the peak of its power yet countless soldiers were dying in Africa, and it wasn’t the enemy killing them. Men by their thousands were falling victim to dysentery, [...]

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The Truth About Toilet Sanitation

The Truth About Toilet Sanitation

According to the South African Bureau of Standards (SABS), accredited cleaning products and sanitizers used in the South African market are purported to have a 99.9% pathogen kill rate. Surely this professed kill rate should allay all fears with regards to the serious threat of water and sanitation related diseased. While germs are easily spread [...]

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Are Your Green Products Really Green?

Are Your Green Products Really Green?

The cleaning product you’ve just purchased is ‘green’, at least, that’s what the manufacturer claims. The truth is, however, that if you were to scrutinise the ingredients, you would probably find it’s not green at all. In fact, it’s far from it. Companies worldwide have jumped on the ‘green’ bandwagon and through marketing have aligned [...]

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Come To The Green Side: What Is ‘Green’?

Come To The Green Side: What Is ‘Green’?

Take a look in the office cleaning cabinet. You will likely find at least 15 different cleaning agents designed to clean 15 different things. The irony is that one product could probably clean everything, but cleaning companies wouldn’t want you to only buy one product, now would they? They want you to spend money. They want to make [...]

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