3 Quick Social Media Marketing Tips for Entrepreneurs
by Mike Saunders on 11/05/10 at 6:50 am
8 comments
Social media marketing can take up way too much time when you are trying to run a business. There’s a ton of benefit to using social media for business. I have learnt this myself as I launched my consulting career primarily off twitter and blogging. So I thought I would give you three quick tips to help you leverage social media the best.
1) Pick one social network
If you are strapped for time just select on network as your primary network. Decide which network has the most potential users and then focus on that. Your focused energy will return much better profits than a half hearted attempt on 5 different networks.
2) Blog the easiest way possible
Choose a blogging style that suits you and the time you have available. If you are a video person, stop trying to write all your posts. Open a YouTube account and post up video blogs instead of trying to write them all the time. If you have a face for radio and know how to record, look into podcasting. The trick is to use a medium that you are comfortable with and then spread your message using that medium.
3) Be interesting
Only post content that you feel will benefit people. If people like your content they will promote you and your job gets easier. If you keep posting irrelevant and uninteresting content then people will simply ignore you.
Mike is the CEO of DigitLab, a digital marketing and social media agency, as well as Keynote Speaker and Social Media Coach at TomorrowToday. An internet strategy consultant by day, and blogger by night on www.mikesaunders.co.za, Mike is the guru on all things digital and provides training, presentations, and consulting on strategy, social media, social business, internet marketing, and the new world of work. View more articles by Mike Saunders.
Tags: entrepreneur, social media, Twitter
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Tyron Bache
May 11th, 2010
Short, sweet & sound advice.
Love this – “Only post content that you feel will benefit people.”
Mike Saunders
May 11th, 2010
Thanks Tyron. Glad you like it!!
Yolandi
May 11th, 2010
People sometimes forget that blogging includes video and radio too. Blogging does not only mean writing content. Video blogging is very popular and easy to produce. Nice Post Mike! We like
Mitch Meyerson
May 12th, 2010
Nice. I love simplicity!
Sedick Sasman
Jun 3rd, 2010
Good advice. Nice, to the point.
Mike Saunders
Jun 4th, 2010
Thanks Sedick
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Sep 6th, 2010
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fanyana nkosi
Sep 10th, 2010
brilliant tips,enlightening&helpful to web novice.