Lemonade
by Shane on 13/08/09 at 2:43 pm
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More than 70,000 advertising professionals have lost their jobs in this “Great Recession.” Lemonade is about what happens when people who were once paid to be creative in advertising are forced to be creative with their own lives.
[youtube]http://www.youtube.com/watch?v=wJltcT7DH7g[/youtube]
I am amazed at what adversity can bring to the human race – these people seem far richer having gone through a seemingly difficult and challenging period. I am reminded of the ancient proverb – “Unless a seed falls to the ground and dies it will bear no fruit”.
I’m not sure what format this movie will be in, but hopefully we will be able to get access to it here in SA…even if it ends up costing us a gazillion jellybeans in bandwidth!
[via swissmiss]
Shane Dryden is the 'Maven' at Ideate. The driving-force of Yuppiechef, Shane loves to write on advertising and innovation. He spots the non-obvious stuff behind the obvious, which seems obvious, but isn’t really that obvious (obviously). View more articles by Shane.
Tags: advertising
