Heavy Cheffin’ – Fiona Phillips from Cybercellar.com and Andrew Smith from Yuppiechef.co.za talk on e-commerce
by Fred Roed on 27/08/08 at 11:44 am
4 comments
Our esteemed colleague at Ideate.co.za, Andrew ‘The Brain’ Smith gave a talk at World Wide Creative’s July Heavy Chef Session. Along with Fiona Phillips from Cybercellar.com, we were treated to some veritable pearls of e-commerce wisdom.
Fiona Phillips talks on ‘Setting Up An E-commerce Business‘:
Andrew Smith talks on ‘The Technical Side of E-commerce‘:
Tonight happens to be the August Session, with Rob Stokes from Quirk presenting an ‘Introduction to eMarketing’. See you there, or watch out for the video in September.
btw. If you want to get on the mailing list for future events, drop Rowan an email.
Fred Roed is the marketing guy in the Ideate crew. Fred is the CEO of web marketing company World Wide Creative and the co-founder of online learning portal Heavy Chef. Fred loves writing about people out there doing marketing right. Follow Fred on Twitter here. View more articles by Fred Roed.

naeem
Aug 27th, 2008
@ Fiona’s talk:
Very good points, personally our online success is probably more a result of our experience from a brick n mortar store which we built up from selling a single car bumper 11 years ago.
All boils down to honesty, be honest with your customers, suppliers, staff, colleagues & even your rivals.
@ Andrew
Nail on the head, very informative. The PR bit is invaluable. I can safely say this type of advertising sometimes delivers alot more then the traditional print advert.
The irony i found, many of the tips Andrew & Fiona touched on, we somewhat discovered by accident or just fell in into it.
non of us hold any degrees, diploma’s, or high level IT qualifications. Sometimes one tries too hard to go ‘by the book’ – you have to sometimes just go with your intuition & take the occasional risk.
Suck to have these short evenings in CPT while us jo’burgers are left out
Thanks for the video’s, much appreciated
Fred
Aug 28th, 2008
Hey Naeem, Heavy Chef Jozi is on its way.
I’ve added your email address to the Heavy Chef mailing list.
naeem
Aug 28th, 2008
fantastic – count me & the wife in for a front row
Peter
Aug 28th, 2008
Hi Andrew,
Really well spoken. I’m glad to see that you’re doing well.
Keep well,
Pete