Frozen Grand Central
by Shane on 08/04/08 at 1:06 pm
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This prank is a great example of the power of collaboration – do something remarkable together, and you’ll cause people to stop and take notice.
[youtube]http://www.youtube.com/watch?v=jwMj3PJDxuo[/youtube]
On a cold Saturday in New York City, the world’s largest train station came to a sudden halt. Over 200 Improv Everywhere Agents froze in place at the exact same second for five minutes in the Main Concourse of Grand Central Station. Over 500,000 people rush through Grand Central every day, but today, things slowed down just a bit as commuters and tourists alike stopped to notice what was happening around them.
See the whole story here.
Shane Dryden is the 'Maven' at Ideate. The driving-force of Yuppiechef, Shane loves to write on advertising and innovation. He spots the non-obvious stuff behind the obvious, which seems obvious, but isn’t really that obvious (obviously). View more articles by Shane.
