New London Olympic Games Logo
by Fred Roed on 06/06/07 at 2:53 pm
8 comments
You-have-got-to-be-kidding-me…
There is a design agency, somewhere out there, laughing right now.
Fred Roed is the marketing guy in the Ideate crew. Fred is the CEO of web marketing company World Wide Creative and the co-founder of online learning portal Heavy Chef. Fred loves writing about people out there doing marketing right. Follow Fred on Twitter here. View more articles by Fred Roed.
Perky
Jun 6th, 2007
I saw it on the BBC news last night, and coming from the UK, this makes me so sad. The brand agency got £400,000 for doing it and we’ve now got people in the UK signing online petitions. Another interesting fact (alleged fact) is the animated version of the logo can trigger epilepsy.
Nicola
Jun 6th, 2007
Already 40,000 people have signed the online petition to scrap it: http://www.gopetition.co.uk/signatures.php?petid=12539
Fred
Jun 6th, 2007
40001. Well, actually 41280 at the time of writing…
CmdrDats
Jun 6th, 2007
I think there are several design agencies, pretty much everywhere, laughing right now..
Aubrey
Jun 8th, 2007
The guys in our design department are actually crying
They’d love to be able to churn out that sort of rubbish and get paid anything for it!!! 
Robyn
Jun 25th, 2007
I cant believe that the olympic games had jigsaw puzzel as one of its sports!!
Terrible logo guys!
Kim Lowe
Aug 10th, 2007
The design may be hideous but the logo sort of speaks to me , the first time i saw it the first thing that came to mind was ” running motion” call me crazy….???
tyron
Sep 19th, 2007
it looks like it was designed by someone from the special olympics for the special olympics…