Top Small Business Lessons of 2006
by Fred Roed on 14/12/06 at 4:25 pm
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Here is the Ideate team’s ‘Top Small Business Lessons of 2006′:
Andrew, the Brain, wrote:
- Don’t store stock.
- Write things down.
- Dress the part.
- Outsource.
- Everything that needs to be done, put it in a system that you trust. Then do each task, with the peace and clarity of mind that stuff is being done.
Fred, the Marketing Guy, wrote:
- Figure out what you’re not good at doing, and make sure you don’t keep on doing it.
- Surround yourself with great team, preferably with people who are good at doing what you can’t do.
- Make sure one of those team members is a Financial Cornerstone
- Figure out what your team members want to achieve individually, then make plans to help them reach their individual goals.
- Once you’ve got the individual goals set, then make one big kick-ass team goal i.e. ‘Be the best e-commerce website developers in Africa by 2008’
- Make the sales guy the sales guy – he must not be the maintenance guy, the admin guy, the invoice guy, the coffee guy and the sales guy all rolled up into one.
Shane, the Maven, wrote:
- At all costs, don’t hold stock if you are an e-tailer.
- Document all agreements and discussions.
- At least look like you are having fun.
- You probably won’t take things to another level without taking some risks.
- Be sure of who you are and where you are going – an identity crisis doesn’t help in business or in life for that matter.
Fred Roed is the marketing guy in the Ideate crew. Fred is the CEO of web marketing company World Wide Creative and the co-founder of online learning portal Heavy Chef. Fred loves writing about people out there doing marketing right. Follow Fred on Twitter here. View more articles by Fred Roed.
