Response from Marketing SA!
by Fred Roed on 03/11/06 at 2:17 pm
2 comments
So there I was, confidently hacking down the IMC of SA’s inability to communicate with it’s people, and then this: a response to my Jerry Macguire manifesto the other day.
This is a letter from Yvonne Johnston, the CEO of International Marketing Council of South Africa, after I e-mailed her to take a look at my epiphany on how to solve SA’s marketing woes.
Dear Fred,
Where are you based? Would you like to meet so that I can take you fully through our strategy and so that you have a better understanding of what we do and don’t do, and what our challenges and opportunities are.
I am glad that you care so much!
Kind regards,
Yvonne Johnston
Chief ExecutiveInternational Marketing Council of South Africa
Ph: +27-11-483-0122
Fx: +27-11-483-1024
Web: www.imc.org.za
South Africa Portal: www.southafrica.info
SOUTH AFRICA – ALIVE WITH POSSIBILITY
So, the next step is to meet up with Ms. Johnston and see what she has to say. I have responded to her mail and asked for a time and space. Watch this space…
Fred Roed is the marketing guy in the Ideate crew. Fred is the CEO of web marketing company World Wide Creative and the co-founder of online learning portal Heavy Chef. Fred loves writing about people out there doing marketing right. Follow Fred on Twitter here. View more articles by Fred Roed.
Karin
Nov 3rd, 2006
Talk about a quick respons (that’s within a week, not?), but call me skeptical, Fred:
You received a letter which asks where you are based?
Plus she’s glad you care, but still wants to make you understand better what they do and to take you fully through their strategy?
Frank Zappa
Nov 7th, 2006
Frank Zappa is impressed.